The rap on 'rap': Why hasn't rap lodged itself in our collective consciousness?
Alleva, Richard
CULTURE WATCH Richard Alleva THE RAP ON 'RAP' Yo, where's the melody? In his article, "Yo Comma Dog" {New Yorker, March 12), about the illegal gun possession trial of Sean "Puffy" Combs,...
...Seinfeld" wisecracks were repeated at workplaces the morning after each episode...
...As for the critics, "highbrow resistance to rap long ago crumbled— the Times is much kinder to Eminem than it ever was to Billy Joel...
...In rap...
...In the 1950s, the Tin Pan Alley style of songs sung by the likes of Frank Sinatra and Patty Paige was used in any ad that needed music, and in the 1960s through the 1990s, rock was the sound of choice...
...Oh, rap uses tunes all right, but these "samples" are often fragments of previously recorded hits from jazz, rock, soul, whatever, that are borrowed ("sampled") to form the background of the rapper's rap...
...But are the other branches of show business even relatively pristine...
...I never watched the TV show "Welcome Back, Kotter" but couldn't escape its characters, the "sweathogs," because their faces were printed on the lunch boxes held by the little kids who shared a bus with me every morning as I went to teach drama classes in downtown Washington, D.C...
...Chaplin lives but not Ben Turpin, perhaps because Ben and his bug-eyed specialty were tiresome to begin with but it took time for the tiresomeness to become evident...
...It is poetry underpinned by music but, remember, the earliest poetry was always supported by music...
...The Beatles are now being listened to (with rapture) by my ten-year-old daughter, but she sure isn't grooving to Fabian or Frankie Avalon...
...Commonweal 20 June 15,2001...
...Rap, a quasi-musical form created not by composers but by disc jockeys like Kool Here and Grandmaster Flash, may be particularly vulnerable to the inroads of time because so many rap numbers—chaste or obscene, frivolous or political—tend to be formulaic concoctions instead of outpourings from the heart...
...But if it's not a matter of irrational cops or finger-wagging critics, why don't the python's digestive juices work...
...Yet neither the world of sport nor the products of Hollywood constitute an "indigestible lump" in our culture...
...But is the first half of that statement still true...
...Isn't this just a case of the "trash" of Commonweal 19 June 15,2001 today becoming the gold of tomorrow...
...That said, I must now admit that I'm surprisingly sanguine about the future of rap (surprising to myself...
...The most reviled (as well as one of the most successful) of rappers is Eminem, the avatar of strictly white trailer-trash culture...
...Gopnik rightly dismisses this idea, because the police can't help paying attention to "guns going off in people's faces...
...I'm not sure, but I did...
...Furthermore, white middle-class boys in their teens are the main consumers of rap...
...As for actors and film directors...lef s see, where do I begin...or end...
...And, since a lot of non-gangsta rap lyrics are surprisingly benign, why are all rappers still kept at a certain distance from the mainstream audience despite enormous popularity and fiContmonweal 18 June 15,2001 nancial success...
...Roman Polanski, River Phoenix, Gig Young, Michael Jackson, John Belushi, and now (perhaps) Robert Blake, among many others, have contributed to a show-biz rogues' gallery...
...Maybe the reason for rap's ambiguous place in our culture—wildly successful yet definitely suspect—can be found in facts so obvious, so close to the surface of things, that we ignore them because of their very obviousness...
...Melody dances attendance on the spiel...
...The huge success of Shaggy's version of the old rock number, "Angel," may be a weather vane...
...No, we'll have to look elsewhere than in police files to discover why an entire entertainment genre remains suspect...
...It invades our lives even when we want to keep it out...
...Is it because rap is so firmly embedded in black culture while American culture, on the whole, is white, middle-class in its orientation...
...In his article, "Yo Comma Dog" {New Yorker, March 12), about the illegal gun possession trial of Sean "Puffy" Combs, Adam Gopnik makes a statement that is both indelibly phrased and indisputably true: "Hip-hop remains the pig in the python of American culture—the indisputably new thing that refuses to get digested...
...Here, melody returns to the foreground, sharing it with Shaggy's rap, which laces itself about the tune like a vine spreading over a trellis...
...No enclave, even if it's international, however, can propel entertainment into the sort of intergenerational acceptance that has, up to now at least, allowed popular entertainment eventually to become classic entertainment (Dickens, Italian opera, Chaplin, a lot of rock...
...Is it because of the hoodlum lifestyles of the rappers...
...because I now see rap quickly changing, with the desire of its fans for real music beginning to break loose...
...Comic strip characters don't remain within their panels but become thirty feet high on billboards and one inch small on postage stamps...
...Again, we are mostly talking about gangsta rap, with its ethos of urban despair, greed, misogyny, and vengefulness...
...Movie characters and sequences don't stay on the big screen...
...The simple need to have a song in your head is unquenchable, and kids may just possibly be coming to feel that the in-your-face didactic hectoring of an L.L.Cool J isn't much different from the hectoring of their teachers and parents, even when the rap preachment is done with four-letter words...
...If high culture is a quiet place you go to, pop culture is the air you breathe and the microscopic insects in that air that dig under your skin...
...But, as far as pop music goes, the unforgettable tune (whether you want to forget it or not) is the hypodermic needle that injects the song into your consciousness...
...You are walking down the street and suddenly find yourself humming or whistling a tune...
...Rap is the first popular music in the history of popular culture to forgo the pop tune...
...Not as rap now exists...
...That rap numbers (I hesitate to call them songs) don't lodge themselves— as music—in the memory and, therefore, don't spring unbidden to the lips, is probably a point in their favor for rebellious kids who don't want to share their sound with the world...
...The backbone of Western music...
...and numerous football and basketball stars taking dope and beating up girlfriends...
...Is it the sheer obscenity of rap lyrics...
...But do cuss words and depicted bloodbaths keep the actionfilm genre from being absorbed by the general filmgoing audience...
...Why is the pig still protruding...
...It is, after all, the huge enclave of youth that has made rap's huge popularity...
...Now, what is the single feature of pop music that launches it, unbidden, into your unconscious...
...Melody isn't necessarily an indispensable feature of all music, for no one whistles a tune from La Mer or Pierrot Lunaire, and currents and countercurrents of rhythm and tempo that are the driving forces of jazz...
...Therefore, rap—whatever the artistic quality of the individual number—is closer to poetry than to music...
...The tune...
...Its inescapability...
...Though only the hardcore gangsta rappers get into the big, homicidal messes, it's hard not to be leery of a subculture in which a West Coast-East Coast feud produces the dead bodies of Tupac Shakur and Christopher Wallace (aka Notorious B.I.G...
...Those two boys were plastic dolls and, like most toys, were soon flung on the rubbish heap of pop culture...
...You don't decide to do this, it happens to you...
...Rock 'n' roll songs that were played on jukeboxes in the 1950s sold cars on TV advertisements in the 1980s and 1990s...
...Counterpoint...
...How did I come by this knowledge...
...The melody isn't "sampled" but allowed its full arc, with the rap providing genuine counterpoint and taking on a catchiness all its own...
...And verbal concoctions turn to dust faster than melodic ones...
...Rap has made certain inroads in advertising and onto movie soundtracks by now, of course, but it by no means achieves the ubiquity that rock and Tin Pan Alley used to enjoy...
...Similarly, I didn't see Star Wars when it first came out but, within three months of its release, I knew the names of all the main characters, their relationships and motivations, and the overall plot...
...But in speculating about why this is so, Gopnick can only advance a theory that he himself finds inadequate: "Rap and its artists just can't get a break from the watchdogs of the white middle classes: the cops and the critics both take them too literally...
...But, given that fact, how strange it is that more movies and television ads don't feature rap on their soundtracks...
...Then again, isn't it just a matter of today's kids growing older and carrying rap with them into their adulthood...
...What is the most striking thing about popular culture...
...We always forget how much of yesterday's roughhouse entertainment lived down to the low expectations of disapproving oldsters and really did fall by the wayside just as they said it would, even as some other entertainments, equally rambunctious and equally castigated, transcended the initial controversies and became classics...
...Sport has its O.J...
...Gangsta obscenity certainly prevents it from being piped into nice restaurants and business-building elevators and, to that extent, does quarantine itself from the middle class...
Vol. 128 • June 2001 • No. 12