MOMENTS
MOMENTS There's an old Hebrew song whose words translate "The chain is not yet broken, the chain still remains, from generation to generation, from father to son." It's hard to know whether the...
...It's all a matter of how they're approached, of whether they're made to climb a fence of guilt or, instead, are invited through a door of joy...
...moment can be a part of such an invitation...
...You may be giving much more than a magazine...
...moment—think about it...
...More and more people, of every age, are involved in study groups, in experiments, or in traditional modes of Jewish behavior...
...And, if you do—most of us do—why not make that person a gift of moment...
...We hear a good deal of talk about assimilation, about intermarriage, about apathy, and we all know people for whom being Jewish just doesn't seem to mean very much...
...Then fill out and return the handy order form bound into these pages...
...Our mail tells us that we're reaching some Jews who haven't been reached in other ways...
...Yet many of them are "available," waiting for the chance to become involved...
...One way or another, it's still safe to say that very many Jews are quite distant from a real Jewish consciousness...
...Some observers have suggested that both trends are happening at the same time, that the apathetic are becoming still more apathetic while the committed are increasing their commitment...
...The beguiling fact remains: if every moment subscriber were to buy just one gift for a friend, a relative, a library—moment would be solidly established as an enduring fact of American Jewish life...
...We don't have any statistics, but it seems certain that there's a genuine resurgence of interest in and commitment to Jewishness and Judaism...
...It's hard to know whether the chain of Jewish continuity in our own generation is "not yet broken...
...Don't you know someone who might find moment the missing link to Jewish life...
...At the same time, something quite significant has been happening, for a few years now...
Vol. 2 • September 1981 • No. 4
